Revolutionizing the Future of Training:‍
‍Gnowbe AI Unveiled at Davos 2025
Smarter, better, and safer AI designed for companies who care about talent. "Magic Creator" powered by Gnowbe AI radically accelerates the way you design, deliver and measure training from days to minutes. Upskill and engage your teams faster - anytime, anywhere and in any language. It's fast, effective and human-centered!
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WHY DAVOS, WHY NOW?
AI is dramatically transforming our people strategies. We need solutions.
At Davos, the world’s most forward-thinking leaders gather to share bold ideas and create meaningful change. Since 2018, Gnowbe has been part of this global conversation, championing the humanization of technology and empowering organizations to improve how people learn and develop in over 100 countries.
This year, we’re thrilled to unveil the #1 AI-powered authoring tool for trainers - "Magic Creator" powered by Gnowbe AI. Built to accelerate training content creation by 1000x, it’s the smarter, faster, and safer way for creators to transform ideas into interactive, impactful learning experiences.
Davos 2025 marks a milestone in our journey as we unveil an AI-powered authoring tool that doesn’t just adapt to change—it drives it. Are you ready to see the future of training design?
Gnowbe at Davos
GNOWBE'S LEGACY
From First Steps to Industry Leadership:
Our Davos Journey

For 8 years, Gnowbe has been a proud participant at Davos, sharing groundbreaking ideas on a global stage. From pioneering mobile, microlearning to improving how people learn to develop skills and change behaviors in over 100 countries, this journey fuels our continued commitment to empowering creators to make training fun and effective.
Our CEO and Founder, So-Young Kang, started Gnowbe's journey with Davos as a speaker in 2018 alongside Professor Steven Pinker from Harvard University moderated by Molly Ball from Time Magazine. Over the years, she has published several thought leadership pieces aligned to our core vision to humanize tech and how we train and learn.
Davos 2025 is all about launching the #1 AI-Powered Authoring Tool - "Magic Creator" powered by Gnowbe AI. Gnowbe AI goes beyond just creating individual videos, articles or podcasts. It automatically creates an entire learning experience with reflections, assessments, scenarios and activities. It embeds best practices of instructional design, behavior design and gamification to create a fun, engaging AND effective learning experience.
Gnowbe AI brings the power of smarter and safer AI to training content creation. With "Magic Creator," you’ll move faster, create smarter, and breathe new life into your old elearning materials. It's our way of continuing to drive global change while staying true to our mission of accelerating skills development and sustained behavior change.
WHY IT MATTERS
About "Magic Creator" powered by Gnowbe AI
The smarter, faster, and safer AI tool designed to drive organization success.
Empower your teams and automatically create training that delivers measurable results with the power of Gnowbe AI.
AI is disrupting roles and how people work in organizations. This requires learning and development to evolve and adapt. Many face challenges around how to maximize training effectiveness from onboarding to upskilling while keeping teams connected across departments, regions, and the globe. One of the biggest bottlenecks to scaling training is the time and effort it takes to curate a high-impact, fun, engaging and effective training program. This traditionally requires knowledge, experience and time.
With Magic Creator, training curation timelines are reduced from days to minutes!
Here’s how “Magic Creator” drives change for organizations and creators alike:
Smarter Content Creation
Create expert-level training programs in minutes using AI built on instructional design and microlearning best practices. Simply input your goals, and "Magic Creator" delivers high-impact, multi-media learning experiences, not just videos, podcasts and images. It's the entire learning experience that typically takes days to create. It's magic!
Revitalize Outdated Materials
Stop letting old PDFs, PowerPoints, SCORM files or manuals collect dust. Upload your existing content, provide your fresh ideas or required updates, and let “Magic Creator” transform them into interactive, engaging programs that result in higher retention, engagement and better learning outcomes.
Agile to Your Needs
Whether modernizing existing training programs or creating new ones from scratch, "Magic Creator" equips you with Gnowbe AI-powered tools to quickly and easily create any training you need when you need it.
Ok, But Why Should Leaders Care?
Training isn’t just about skill-building—it’s about driving measurable outcomes that contribute to broader organizational success:
Data Security and Privacy
Do you know if the tools your L&D teams are using are truly secure? Many generic AI and free tools come with hidden risks, potentially exposing sensitive company data. With Gnowbe AI, your organization’s content, intellectual property, and sensitive information remain protected by enterprise-grade security and a commitment to privacy. Safeguard your training and your business with tools you can trust.
Stronger ROI
"Magic Creator" helps you maximize the value of your existing materials, cutting costs and saving time while delivering higher-quality training faster. Create 1000x faster in minutes vs. days. Experience >80% engagement and retention rates. Save 50% in costs as you scale.
Improved Talent Retention
Onboarding programs built with "Magic Creator" help new hires integrate quickly, while impactful upskilling initiatives create clear paths for growth—reducing turnover and improving overall buy-in and engagement.
More Connected Organizations
Training with Gnowbe's unique social learning feature fosters alignment, knowledge sharing, and collaboration across teams, departments, and geographies, strengthening your company culture and creating a foundation for long-term success.
The Future of AI-Enhanced Organizational Success Starts Here with Gnowbe
The global shift toward smarter, more humanized AI-powered learning and development is happening now. Leaders who embrace these changes are seeing stronger cultures, more connected teams, and measurable success across their organizations. This is about building AI-enhanced organizations to improve productivity and value creation.
This is the direction the global community is moving—toward AI-powered platforms like Gnowbe which is designed to empower creators, streamline processes, and deliver training experiences that improve performance, enhance engagement, and drive measurable impact. With Gnowbe, you’re not just adapting...you’re leading the way.
Experience the Power of
Gnowbe AI at Davos 2025
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